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How luxury and premium brands are achieving success on TikTok
Aug 3, 2023
TikTok’s exponential growth has coincided with — and fueled — a new era of social media. The platform’s embrace of authenticity has vastly impacted how brands approach their social media and influencer marketing strategies. And yet, while standout brands such as Elf Beauty and American Eagle have seen massive success on TikTok, some luxury and premium […]
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