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Fashion
Citing high e-commerce sales and low foot traffic, many DTC brands won’t reopen in NYC today
Jun 8, 2020
On Monday, June 8, New York’s retail stores were allowed to reopen. For one of the biggest retail markets in the country, it could be an important milestone in getting fashion brands back on track. But many fashion brands have opted to wait, instead take a longer view of the path to reopening, driven by a multitude of factors. That includes the increased viability of e-commerce and a potential second wave of coronavirus infections.
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