The first global NFT Day in Paris presented big ideas for fashion brands With representatives from Kering, L’Oréal and Sotheby’s present at NFT Day, many of the talks took a look behind the curtain of fashion's and beauty's biggest NFT projects to date. For example, the first big fashion-focused panel centered on the next era of luxury brands and NFTs, based on explorations...
‘Hyperphysical stores’ : UK retailers are rethinking their approach as foot traffic slowly returns “Experiential retail has been an idea or concept that's been going on for a few years. Now, we want to encourage retailers to push this a step further. It's less about building displays that are visually impressive and is more about designing an antidote to the metaverse.”
Metaverse 101: How Ethereum’s update will change the conversation about sustainability and NFTs Extensively talked about for over a year now, Ethereum is preparing to transition into the proof-of-stake model that is reportedly less energy-intensive. Ethereum, the most popular blockchain, is expected to complete the merge in Q2 of this year. Like physical garments, NFTs have a sustainability impact, so this change has...
Why ’90s supermodels are dominating the latest fashion campaigns With Skims plucking a whole roster of iconic ex-Victoria’s Secret models for their latest Skims’ Fits Everybody collection campaign and Helena Christensen headlining a collection for Karen Millen, older supermodels are coming out on top.
Why fast-fashion brands in the EU could be held accountable for wasteful processes On March 30, the European Commission proposed the Sustainable Products Initiative, a new initiative part of the E.U. Green Deal that has big implications if enacted. The E.U. Green Deal, first announced in December 2019, aims to make Europe the first climate-neutral continent by 2050, allowing for a cleaner environment,...
Exclusive: Pangaia produces T-shirts made from 100% post-consumer waste Fashion brand Pangaia has partnered with Infinited Fiber on a multi-year agreement to scale the Infinna material technology that turns post-consumer waste into textiles. Innovative materials typically struggle to scale, with fashion brands in particular unwilling to be the first to take the plunge.
‘Gamify more, reward players’: Metaverse Fashion Week’s producer on the lessons learned Following Metaverse Fashion Week, Glossy spoke with Decentraland’s metaverse producer, Giovanna Casimiro, about what worked, what didn’t and how brands used the metaverse to their advantage.
Inside Neiman Marcus’s first ESG report Though ESG commitments from brands like Burberry and luxury houses like Kering have been rolling out for over two years, many American retailers have yet to integrate them into their business. But, since filing for bankruptcy in May 2020, Dallas-based luxury retailer Neiman Marcus has been realigning its goals and...
Metaverse Retail: The innovations brands are leveraging in the space During Decentraland's Metaverse Fashion Week on March 24-27, brands revealed a variety of retail strategies. They included NFT shopping, exhibitions, interactive experiences and Instagrammable displays.