Ad rendering preventing in staging

Ad position: web_leaderboard_
search
Glossy Logo
Glossy Logo
Subscribe Login
  • Glossy+ Member Subscribe Now
  • Glossy+ homepage
  • My account
  • FAQ
  • Newsletters
  • Log out
  • Beauty
  • Fashion
  • Glossy+
  • Podcasts
  • Events
  • Awards
  • Pop
  • Shop
search
Glossy Logo
Subscribe Login
  • Glossy+ Member Subscribe Now
  • Glossy+ homepage
  • My account
  • FAQ
  • Newsletters
  • Log out
  • Beauty
  • Fashion
  • Pop
    • Shop
  • Glossy+
  • Events
  • Podcasts
  • Newsletters
  • facebook
  • twitter
  • linkedin
  • instagram
  • email
  • email
Gift Guides

11 TikTok-approved fashion and beauty dupes

  • Facebook
  • Twitter
  • LinkedIn
  • Reddit
By Tatiana Pile
Feb 10, 2023

All products featured on Glossy Pop Shop are independently selected by our editorial team. However, when you buy something through our retail links, we may earn an affiliate commission.

If you’ve been on TikTok as of late, chances are you’ve seen someone excitedly showcasing a haul of affordable dupes of the hottest luxury items of the moment. Dupe culture has exploded on TikTok since the start of the pandemic as many consumers have begun investing less in luxury products. As evident in TikTok user Liz Lovery’s viral video of Lululemon dupes found at Amazon, as well as the video of a Mirror Palais dupe dress with 1.8 million likes, less-expensive alternatives are resonating with younger consumers.

As popular as the dupe trend has become, it has also been met with a bit of controversy, with some “dupes” proving to be counterfeits. To date, the hashtag #dupe on has earned over 2.7 billion views on TikTok. Meanwhile, #tiktokmademebuyit has 41.4 billion views and #reps, short for replicas, has 1.6 billion views.

Glossy combed through the hundreds of tagged videos to come up with the following edit of 11 must-have dupes.

Check out our picks below.

Beauty Dupes

Featured
Clean Fresh Tinted Lip Balm, Bliss You Berry
Shop Now — $6.99
Covergirl
Makeup
Clean Fresh Tinted Lip Balm in Bliss You Berry

$6.99

A dupe for Clinique's ultra viral Black Honey lipstick.

elf milk primer dupe
Shop Now — $8.00
e.l.f.
Makeup
Power Grip Primer

$8.00

This equally-as-popular alternative is a dupe for Milk's Hydro Grip Gripping Primer.

Instant Age Rewind Instant Perfector
Shop Now — $9.74
Maybelline
Makeup
Instant Age Rewind Instant Perfector

$9.74

This Maybelline dupe gives you the Charlotte Tilbury Flawless Filter glow for a fraction of the price.

Sweet Cheeks Soft Cheek Tint
Shop Now — $6.99
NYX
Makeup
Sweet Cheeks Soft Cheek Tint

$6.99

TikTok users say the entire NYX Sweet Cheeks blush line is a dupe for Rare Beauty's blush collection.

Shop Now — $6.00
Good Molecules
Skin Care
Niacinamide Serum

$6.00

If you're a fan of Glow Recipe's Niacinamide Dew Drops, then this Good Molecules serum is perfect for you.

Shop Now — $10.99
Peach Slices
Skin Care
Acne Exfoliating Toner

$10.99

If Paula Choice's 2% BHA Liquid Exfoliant is currently out of your budget, consider this $11 dupe.

Visit the Pop Shop to browse all products featured in Glossy Pop.

Ad rendering preventing in staging

Ad position: web_incontent_pos1

Fashion Dupes

Featured
Shop Now — $128.00
Anthropologie
Fashion
Melie Bianco Brigitte Large Satchel

$128.00

A stylish and affordable dupe for the Bottega Veneta Jodie bag.

Flare Long Bodysuit
Shop Now — $40.00
Target
Fashion
Flare Long Bodysuit – JoyLab

$40.00

This viral bodysuit has been compared to the popular Wilfred Free Divinity Kick Flare Jumpsuit from Artizia.

crz yoga butterluxe
Shop Now — $36.00
Crz Yoga
Fashion
High Waisted Lounge Legging

$36.00

These seamless leggings are a dupe for Lululemon's Align leggings.

Gold Oval Drop Earrings
Shop Now — $38.00
Anthropologie
Fashion
Gold Oval Drop Earrings

$38.00

These dreamy lightweight earrings are a dupe for Bottega Veneta's Drop Earrings.

Steve Madden Heels
Shop Now — $109.95
Steve Madden
Fashion
Viable

$109.95

If you're a fan of the Mach & Mach heels, check out these Steve Madden dupes.

Visit the Pop Shop to browse all products featured in Glossy Pop.

Shop more Pop-approved products at the Glossy Pop Shop, here.

  • Facebook
  • Twitter
  • LinkedIn
  • Reddit
Ad rendering preventing in staging

Ad position: web_rightrail_pos1
Related reads
  • Shopping
    Kick off AAPI Heritage Month with 5 buzzy AAPI-owned brands
  • Shopping
    4 sustainable fashion brands to shop this Earth Month
  • Shopping
    4 eco-conscious brands that should be on your radar this Earth Month
Ad rendering preventing in staging

Ad position: web_rightrail_pos2
Latest Stories
  • Sponsored
    Sliders test article
  • Fashion
    Inside Levi’s new low-risk, high-reward marketing strategy
Ad rendering preventing in staging

Ad position: web_bfu
logo

Get news and analysis about fashion, beauty and culture delivered to your inbox every morning.

Reach Out
  • Facebook
  • Twitter
  • Linkedin
  • Instagram
  • Threads
  • Email
About Us
  • About Us
  • Masthead
  • Advertise with us
  • Digiday Media
  • Custom
  • FAQ
  • Privacy Policy
  • Terms & Conditions
©2025 Digiday Media. All rights reserved.