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Urban Outfitters is expanding its vintage fashion business
Under the new structure, the Urban Outfitters online store will introduce two new sections: Vintage and Remade. Vintage products are authentic vintage finds, discovered and curated into limited-edition collections by Urban Outfitters’ in-house merchandising team and outside collaborators.
How Babor used personalization to boost e-commerce conversions by 82%
In 2021, Babor launched its first tool, called the Skin Advisor, in 2021 and it offers personalized product recommendations and routines for first-time customers. Babor followed up with a Skin Coach for additional customer service post-purchase in early 2022.
Weekend Briefing: The rulings and regulations set to impact fashion
Last week, a series of regulations and rulings from authorities in Europe and the U.S. showed where fashion is heading.