Beauty comprises 70-80% of Tom Ford's total business. Industry insiders said fragrance makes up about 50% of Tom Ford Beauty sales, and the premium fragrance industry saw an unexpected bump during the pandemic.
Since its IPO, when it was valued at $14 billion, Olaplex stock has declined by 77% as of November 10. The brand now has a market cap of $3.5 billion.
On Thursday, skin-care brand Topicals announced $10 million in new financing to bring its chronic skin problem-solving products to more people. The 2-year-old brand is attempting to bring the conversation of inclusivity, which has reverberated in makeup, to skin care. Topicals is centered around solving chronic skin issues like eczema,...
Acne-care brands have gained substantial attention from investors and acquirers alike. Church & Dwight purchased Hero Cosmetics for $630 million in September, while Peace Out raised a $20 million series A, announced Monday. But there are a whole host of others, including Starface, Peach Slices and Fazit, to name a...
“My macro mission is taking a 54-year-old brand and making it feel like a modern brand,” Sameer Agarwal said. To achieve this, he's refocused Clinique's marketing, on multicultural consumers, Gen Z and IRL experiences.
Driven by Cindy Deily, Sephora launched sexual wellness in February. Marketing emails regarding the expansion saw some of Sephora's highest click-through rates, and “vibrator” was the top search term on Sephora.com in the week following.
In April, Michael Johnson spearheaded a splashy marketing campaign for the launch of Zitsticka’s then-new Face Map zit stickers. In the third quarter, Zitsticka’s new customer acquisition grew by a double-digit percentage.
Since joining Glossier from L'Oréal last year, head of brand Kleo Mack has spearheaded initiatives like a first-of-its-kind Shoppable Shorts Challenge on YouTube. This year, Glossier opened three stores and entered 600 Sephora doors.
Since 2020, Nora Zukauskaite has executed several successful campaigns and projects across Brand Agency London brands Ciaté London, Lottie London and Skin Proud. The company has experienced a 15% revenue increase in the last year.