Glossy Research: 49% of brand and retailers upgraded their e-commerce platforms
Global e-commerce sales grew 27.6% year-over-year, an increase from the 20.2% growth seen in 2019. This isn't surprising -- people were stuck at home during a pandemic and most relied on the internet to buy their essentials. But for brands, this meant they needed to upgrade their digital offerings. And those investments are only going to increase. A recent survey from Modern Retail and Glossy highlights the changes that brands and retailers made over the last year.