Many fashion brands, including in luxury, have responded to the Russia-Ukraine war with statements and donations in the past week. Meanwhile, some, like Hermès, have pulled out of selling in Russia. Brands are struggling with how to help staff on the ground in Ukraine and in Russia. However, as carriers...

NFTs are fast establishing a clear presence in the fashion world, as more brands become aware of their utilities and interoperability, as well as the metaverse. Now, creators across social media channels are embracing them, too – although none are catering to Gen-Z users quite like Kayla Trivieri, known as...

Designers and fashion houses Milan Fashion Week were slow to respond to Russia's invasion of Ukraine on Thursday. Now, the fashion community is using its influence to enforce cultural and luxury sanctions.

Two emerging fashion weeks in the metaverse are taking different approaches, with one spotlighting fashion's old guard and one catering to new digital creators. This split is showing the difficulties of the industry in changing the way it is structured – with existing hierarchies enforced even in the metaverse.

Amid the invasion of Ukraine, digital fashion brand DressX is calling for international support from the fashion industry and from its community. On Friday, it launched a Support Ukraine collection on the DressX app, where users can now make donations in cryptocurrency. 

London's first full fashion week schedule since March 2020 coincided with the lifting of Covid restrictions in the country and a flurry of storms in the capital. The highlights came from younger brands like Conner Ives, Labrum London and Edward Crutchley, who took to performances to highlight their collections. And...

Metaverse launches have been frequent in the last year, with brands including Gucci and Adidas launching NFTs. But according to new data, retail consumers across the U.K. and the U.S. are still unaware of the metaverse, its applications and its benefits.

In collaboration with payment installments service Clearpay and The Institute of Digital Fashion, fashion brand Roksanda debuted a digital piece during its London Fashion Week Show on Monday, held at the Tate Modern art museum. The finale look of its physical fashion show will never be produced and can only be purchased...

Fashion is beginning to engage with its new digital communities through alternate channels like Discord, as engagement rates drop on Instagram and Facebook.