Fashion brands have learned that planning too far ahead or with too much confidence is useless, with circumstances changing so rapidly. For many, 2021 is the year of no plans.

As early as October, brands and retailers across the country had begun preparing for what many were calling “shippageddon,” when the amount of holiday packages being shipped and delivered would overwhelm carriers and infrastructure, causing massive delays. Now that the holidays are upon us, not only is that proving true,...

Since March, Verishop has aimed to capitalize on the lack of in-store shopping by making a series of improvements to its social commerce capabilities. Most recently, it launched online group shopping, a common offering in Asia that has yet to take off among U.S. retailers.

Luxury brands including Louis Vuitton, Fendi, Balenciaga, Dior, Stella McCartney and Gucci have joined TikTok this year, but more often than not, they've failed to be embraced by daily users. Fendi has around 57,000 followers and Balenciaga has 84,000, while fast-fashion brand Fashion Nova has more than 2 million followers.

On Wednesday, Swiss running shoe brand On opened its first owned retail property, a flagship store in New York City’s NoHo neighborhood. The store, spare and free of excess clutter, is built around a central thematic and technological concept: a wall fitted with hundreds of depth cameras and sensors that...

Jeremy Lowenstein, CMO of MeUndies, spoke at our monthly Glossy+ Talk event about how he's planning for 2021, prioritizing for the year, and best taking advantage of the changing way customers are shopping and interacting with brands.

This year, as sleepwear and loungewear have become standard uniforms for people working from home, and traveling to reunite with families is difficult, sleepwear is seeing a big boost in sales. As a result, brands are leaning even more heavily on their sleep categories.

On Thursday, direct-to-consumer sneaker brand Allbirds dropped a collaborative collection with sneaker designer Jeff Staple. Thus far, Allbirds has remained relatively distant from the sneakerhead world, favoring simple designs and relying on its popularity among the tech crowd.

The brand has promoted its gift options through email, SMS and Instagram. The homepage of its e-commerce site is also pushing gifting for the next month. Altogether, sales have increased 40% year-over-year since the new gifting options were introduced.