The company’s 10 physical stores have been one of the main drivers of discovery, with more than 30% of new consignors being introduced to The RealReal through a physical store. The company opened three new stores in Austin, Dallas and Atlanta last quarter, and plans to open two more this...

One of the biggest benefactors of virtual fitting are brands catering to speciality sizes and products requiring particular fits. Brands like ThirdLove and 1822 Denim, which have extended sizing, have started integrating virtual fitting rooms to entice customers wary of poor fits from other brands and to reduce returns, which...

The last few years have seen a resurgence of ’90s-era fashion trends, including bucket hats, baggy jeans and scrunchies. But the latest trend to make its way back from the past is more early-2000s Ashton Kutcher than ’90s Spice Girls: the trucker hat.

Fashionphile and ThredUp are experimenting more with physical channels, and as resale makes the jump to back to IRL, traditional retailers are finding more ways to incorporate the model inside their own walls.

North American revenue was up more than 300% from the previous year, outstripping any other region. In another surprise, it was wholesale that drove the most sales. North American wholesale revenue grew from $23 million last year to $250 million this year.

The platform acts as a portal for brands to connect with more than 150,000 influencers directly. LTK bills the portal as a one-stop influencer shop where brands can price, cast and execute their influencer campaigns, as well as see more than 10 years of retail and influencer data collected by...

In 2018, during the Rio de Janeiro Olympics, TikTok had only just been introduced to the U.S. a year before. It hadn’t caught on as the sensation it is now, growing nearly 800% in monthly active users from 2018 to 2020. Throughout the last two weeks, Olympic athletes like Ilona...

On August 5, Who What Wear will launch Who What Wear Collection, a new DTC fashion brand with Kat Collings as creative director and Brianna Mobrem as president. The brand will work on quarterly collections, released in three monthly drops.

There’s a simple way to bring in Gen Z customers, according to Guido Campello and Sapna Palep, co-CEOs of lingerie brand Journelle: Show styles being worn by people who look like them.