Wear, repeat: Brands are rethinking Halloween strategies to reduce waste But for a traditional fashion brand, it’s not necessarily the smartest move to try and copy a dedicated store like Spirit Halloween or Party City and make “costumes,” many of which are cheaply made and get thrown away soon after the holiday. Instead, with an eye toward reducing waste and...
Vuori’s $400 million funding round marks largest investment in a private apparel brand On Wednesday morning, the brand announced a $400 million funding round from Japanese company SoftBank, along with a $4 billion valuation, the largest-ever single investment in an apparel brand.
Unbranded fashion brand Italic ditches the pay-to-shop model On Wednesday, Italic upended its business model. From now on, anyone can shop its products without having to be a member, though a new membership tier with extra benefits has been added. The goal, according to founder Jeremey Cai, is to lower the barrier to entry to bring in new...
URBN achieves the retail-resale-rental trifecta with launch of Nuuly Thrift On Tuesday, URBN’s Nuuly rental service added a resale service called Nuuly Thrift, making URBN one of the first major fashion companies to house retail, resale and rental businesses under one roof. Unlike other companies that have employed outside platforms to power their resale, Nuuly created the Thrift program in-house....
‘It’s all part of the puzzle’: Strategies for alternative commerce channels On Day 2 of the Glossy Future of Fashion Summit in Miami (October 4-6), brands from across the industry met in working groups to talk through how they're navigating new challenges and opportunities in different areas of their business. One group focused on the commerce channels, outside of the typical...
How Thousand Fell is looking to eliminate friction from circular fashion Oftentimes, the greatest friction around circularity comes from getting a product back from the customer before it winds up in a landfill. Co-founders Stuart Ahlum and Chloe Songer are looking to solve that. They've made circularity a core focus of their 1-year-old DTC sneaker brand, Thousand Fell.
The RealReal’s next upcycled collection will be designed in its new innovation lab The second collection, made from scraps and materials upcycled from damaged products taken in by The RealReal, is being designed right now under the purview of the company’s newly established innovations lab, called the Circular ReSource Lab. The pieces are more radically transformed than the first collection, with no indication...
Saks Fifth Avenue added 60 new brands to its children’s category in 2021 Children’s fashion, particularly in the luxury and streetwear categories, has been growing in popularity. The childrenswear market grew faster than men’s and women’s fashion in the last two years, reaching $252 billion globally and $34 billion in the U.S. last year. Saks Fifth Avenue alone added 60 new brands to...
Week in Review: Fendace, Tom Brady’s new menswear brand and the Garment Workers Protection Act This week, Danny Parisi and Jill Manoff discuss the fashion crossover of the year, Fendace. They also spotlight Tom Brady's new menswear brand, developed with Frame's Jens Grede and Public School's Dao-yi Chow, and the passing of California's Garment Workers Protection Act, which guarantees a livable wage for California's 45,000...