This profile is part of the Glossy Pop Guide to Influencer-Founded Brands, covering the fashion, beauty and wellness companies started by people who built their careers on social media. More from the series →
Julia Berolzheimer started the blog Gal Meets Glam as a college student in 2011 and quickly grew a following during the early years of Instagram. Seeing a lack of affordable, classic and feminine dresses on the market, she launched the Gal Meets Glam clothing brand in 2018. Since then, Gal Meets Glam has transformed into a lifestyle brand, now called Parterre, with an emphasis on slow fashion.
Why did you decide to bring a brand into this crowded marketplace?
I wanted to create a brand that moved slowly and only introduced new products when we felt necessary. We are the antithesis of fast fashion. My co-founder and I feel we have a unique point of view in a crowded industry, we take the time to obsess over every detail of our products.
What makes the brand different?
I co-founded the brand with my close friend, Hanna Seabrook. She’s a print and graphic designer so all of our patterns, embroidery and prints are one of a kind and created specifically for our products.
Fun fact to know?
Most of our products are handmade.
All products featured on Glossy Pop are independently selected by our editorial team. However, when you buy something through our retail links, we may earn an affiliate commission.