Take in enough of Esther Povitsky’s content, and you’ll wish you could grab a coffee with her. The next best thing? A peek at her holiday wish list.

Emira D’Spain is known for her makeup tutorials and often refers to her aesthetic as “cunty Barbie.” She’s bold, she’s glam, she’s fabulous — so it’s no surprise so many people view her posts and take note of the products she loves.

Julie Schott and Brian Bordainick, the brains behind Starface pimple patches and skin care, Plus's dissolvable body wash, and Julie, the new emergency contraceptive pill, are launching another skin-care brand today. Dubbed Futurewise, it will sell direct-to-consumer via futurewise.world.

Dylan Mulvaney sat down with Glossy to share her holiday wishlist and gifting plans this year.

The virtual house, dubbed the Betches Holiday House, will go live on November 14. It will remain live post-holidays and will factor into Betches' 2023 strategies, with quarterly refreshes to the content and theme being planned.

Friday, on Shabbat, Susan Alexandra, the brand known for its playful jewelry and beaded bags beloved by the cool, fashionable set, is launching a new collection of Judaica.

Influencer-entrepreneur Chriselle Lim relaunched the “clean” fragrance brand Phlur in February. Shortly after, with the help of TikTok and superinfluencer Mikayla Nogueira, its debut fragrance, Missing Person, went viral.

Known for its bond-building Leave-In Molecular Repair Hair Mask, K18 launched in March 2020, quickly establishing itself as a trusted stylist favorite. The company now sells one of its hero products every 10 seconds.

In September, Ulta Beauty expanded its wellness shop, introduced in May 2021, to include intimate wellness. VP of merchandising Penny Coy led the launch, which has been embraced by Ulta shoppers.