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Why Naturium is launching jumbo-sized versions — not minis — of its bestselling products
“The consumer is savvy and they always want more value — a jumbo [product] is a great way to give them that,” said Susan Yara, founder of the affordably-priced skin-care brand. “Any smart beauty brand is thinking about jumbo.”
Rixo embarks on U.S. expansion with new website and pop-up shop
Nine-year-old fashion brand Rixo is expanding its global footprint by launching a pop-up shop in SoHo, New York on April 22. The U.K.-based brand — known for occasion dresses including wedding guest looks — plays in a space similar to Reformation, albeit with a distinct retro British aesthetic.
Weekend Briefing: Prepare for a wave of luxury fashion house feature films
Luxury brands are already the subject of feature films and prestige television series — like the 2021 film “The House of Gucci” and the 2018 TV show “The Assassination of Gianni Versace.” But increasingly, they’re also getting involved behind the scenes by producing films.