Fashion continues to wade into crypto, in spite of crash
Alo Yoga announced on Tuesday that it will be extending crypto payments to online purchases for customers. It is also going one step further by being the first fashion company to allow its full- and part-time workers to receive paychecks in crypto, opening up a new way for retail establishments to pay workers. The move into crypto isn’t limited to fashion brands, as luxury retail platforms like Farfetch are also accepting the web3 currency in their mono- and multi-brand boutiques. With the currency at an all-time low, is fashion hedging its bets for the future?