The metaverse is inspiring experiential retail With the digital world and technology shaping the way customers shop, the same can be said for experiential retail.
Hearst’s luxury e-commerce play is off to a rocky start As Ken Downing moves from his role of chief brand officer of Hearst Luxury Collection Commerce, overseeing Hearst's delayed luxury e-commerce marketplace, the question remains whether traditional publishers can succeed as luxury retailers.
According to Meta, avatar digital dressing means hoodies, mini skirts and no border-pushing creations. But why?
Digital models are coming for resale and vintage With Farfetch and Walmart both investing in digital dressing technology, the move signals a shift toward carving out a competitive advantage with inclusive, on-model imagery. StyleScan uses AI and existing product imagery and measurements to show a style on the digital model of the fitting size, with the product page...
Fashion brands are competing for Roblox creators Since Roblox introduced layered clothing on the platform in April, creators and brands have taken advantage, growing their number of partnerships and focusing on the work of creators who are veterans on the platform.
RTFKT’s Benoit Pagotto: Quality and community are key in NFTs’ evolution Benoit Pagotto, the co-founder of RTFKT, is working behind the scenes on the company's first apparel drop with Nike. He shares what the next steps for NFT projects will be, including releasing commercial rights, incorporating 3D full-body models and developing world-building.
Adidas is getting a leg up on Nike with new sustainable-fiber collection Sportswear giants are navigating how to both forward sustainability and ensure performance innovation. Adidas is managing to do both and is now lifting the curtain on its strategy with Terrex partner Spinnova.
2022 Fashion Transparency Index shows limited progress The annual Fashion Transparency Index (FTI) report analyzing 250 of the biggest fashion brands was released on Thursday.
FutureCard Visa card rewards fashion lovers for shopping sustainably Last Novemeber, FutureCard debuted as a novel way for consumers to be rewarded when shopping companies that prioritize sustainability,