- Retailers are using Instagram-driven installations to drive traffic
Retailers are taking a cue from artistic, immersive installations with activations encouraging customers to snap, share and shop.
Glossy research: Instagram’s impact is evident in all stages of a product’s life cycle Glossy+ members stay ahead of the rapidly evolving fashion and beauty industries with access to exclusive content, like our quarterly research reports. In our newest edition, we surveyed more than 150 beauty and wellness insiders to discover which trends will transform the industry in the year ahead. Here’s a snippet of what we...
Introducing the Glossy+ Report: The New Face of Beauty Glossy+ members stay ahead of the rapidly evolving fashion and beauty industries with access to exclusive content, like our quarterly research reports. In our newest edition, we surveyed more than 150 beauty and wellness insiders to discover which trends will transform the industry in the year ahead. Here’s a snippet of what we...
- Pinterest aims to be an intuitive personal stylist
Pinterest is on a crusade to be a personal stylist for its 250 million monthly users, and it just introduced a total overhaul of its product pin system to do it.
- LVMH expands storytelling initiative to the US, through Benefit and Sephora
Benefit Cosmetics and Sephora were among the first U.S. brands to participate in “Les Journées Particulières,” an initiative from French luxury goods conglomerate LVMH meant to allow people inside the company’s many “maisons” to more intimately understand and appreciate brands such as Christian Dior, Givenchy and Louis Vuitton.
- ‘The line between used and new is blurring’: Fashion brands are buying in to pre-worn goods
In a shift from even a few years ago, fashion brands have begun actively seeking ways to participate in the “circular economy,” a term that reflects the trading, re-selling and borrowing of apparel and accessories that have previously been worn by someone else. The latest such launch is cool eco-chic...
- ‘Queer representation is important everywhere’: Fashion’s lack of diversity called out during fashion month
Just after London Fashion Week, an alternative London fashion show demonstrated that fashion has a long way to go before its representation is reflective of reality.
- Muslim millennials are driving a modest fashion boom
A new Farfetch-Modist partnership and a first-of-its-kind Muslim fashion exhibit point to the power of "Generation M” to influence global fashion.
- Rent the Runway begins testing concierge texting service
Clothing and accessories rental service Rent the Runway’s latest tech-centric test leans heavily on the human touch.