Beauty & Wellness Briefing: NAD support is the wellness industry’s new power category with stunning growth, momentum This week, I checked in with wellness executives and renowned researchers leading the charge on bringing awareness to NAD+, an essential co-enzyme that’s quickly become the buzziest term in longevity. The opportunity for consumer brands offering NAD support, whether through IV drips, oral supplements and drink mixes, or skin-care products,...
Meet the ‘fixer CEO’ revamping 30-year-old Stila Cosmetics Now in her fifth ‘fixer CEO’ role, Stila Cosmetics CEO Michelle Kluz is leading the turnaround of the 30-year-old heritage color cosmetics brand once owned by Estée Lauder Companies. Her strategy includes streamlining the brand vision, leaning deeply into hero marketing, hiring for culture, overhauling processes and making difficult cuts,...
Ulta Beauty CEO unveils updated C-suite and ‘Ulta unleashed’ comeback plan after sales, market share tumble Newly-appointed Ulta Beauty CEO and president Kecia Steelman shared a multi-prong strategy to combat the company's first drop in market share during its earnings call on Thursday. Steelman also shared new C-suite and organizational changes aimed at helping to combat the 1.9% drop in net sales YoY during the quarter....
Suave’s big American hair-care comeback includes under-$6 dupes and a foray into men’s marketing Legacy value hair-care brand Suave is back with new offerings inspired by the luxury hair-care market. Glossy sat down with Rachel Behm, svp of marketing for Suave Brands, the recently-formed parent company relaunching the 88-year-old heritage brand after being sold by Unilever in 2023. As a mainstay in America mass,...
C.O. Bigelow president Ian Ginsberg on unlocking profitable pharmacy retail: ‘You have to create a want, not a need’ The secret to iconic New York apothecary C.O. Bigelow’s thriving brick-and-mortar business? Its curated beauty retail, said Ian Ginsberg, president, pharmacist and third-generation owner of C.O. Bigelow. Ginsberg joined the Glossy Beauty Podcast to discuss the store’s secret sauce as well as the challenges impacting the American drugstore industry today...
Beauty & Wellness Briefing: How beauty brands won Oscars weekend This week, I checked in with beauty brands advertising and activating around Sunday’s Academy Awards. This includes L’Oréal Paris and Kiehl’s, both of which invested in cinema-inspired commercials that ran during the show. Meanwhile, brands like Oribe and 111Skin marketed through artist-focused gifting suites, and Therabeauty invested in proximity marketing.
Off-price leader TJX announces 2025 brick-and-mortar expansion plans as it passes 5,000 stores TJX, parent company to off-price leaders like TJ Maxx and Marshalls, reported 4% sales growth during its full-year fiscal 2025 meeting on Wednesday. The executive team also used the opportunity to share its 2025 expansion plans, which includes 130 new stores in 2025.
Beauty & Wellness Briefing: The true cost of product reformulation This week, I checked in with cosmetic chemists, contract manufacturers, packaging professionals and brands to better understand the reformulation process. Reformulations have become increasingly common across the industry thanks to regulatory changes, supply chain disruption and shifting consumer ingredient preferences. Additionally, Ulta Beauty appoints a new CMO, a new California...
Exclusive: Debut Biotech launches carmine pigment alternative as vegan beauty grows and red dye No. 3 is banned California-based Debut Biotech reveals its latest breakthrough: a vegan, bio-identical alternative to carmine, an intense red dye sourced from insects that is widely used in color cosmetics, food and textiles. The new release is well timed with the rise of the vegan beauty category and the January ban of Red...