Backed by new funding, DTC jewelry brand Mejuri plans for global, physical expansion Now in its fifth year of business, fine jewelry company Mejuri has hit a turning point many digitally native brands face: Growth has been good and there's a strong customer following, but in order to grow faster and further, the brand needs to expand into permanent physical retail to reach a...
The demand for genderless kids apparel is on the rise With millennials and Gen Z entering into parenthood, genderless clothing for babies and kids under the age of 12 is on the rise.
‘The consumer is pushing them’: How fast-fashion brands are responding to sustainability As younger consumers shift their focus to brands that celebrate radical transparency and environmentally friendly practices, like Reformation and Everlane, fast-fashion brands are having to backtrack and think more about the impact they're having on the world.
DTC bridal play Floravere opens NYC flagship Walk into a typical wedding dress retail location, and the first thing customers see when they walk in the door is rows and rows of fluffy white gowns. Direct-to-consumer wedding dress brand Floravere is different. Inside the brand's first flagship store, which opened in New York City this week, there's...
Lively is using Shopify’s new retail kit to make in-store shopping more seamless Since Lively started, it's been working with Shopify, an e-commerce platform primarily used by DTC brands. Now, as the brand moves into traditional retail and more pop-ups, Shopify is helping the brand evolve into a modern retailer both online and through brick and mortar.
How handbag brand Tammy & Benjamin merged Facebook and Google ads to drive sales Last holiday season, French-based luxury leather handbag company Tammy & Benjamin wanted to take its digital ads to the next level to drive more sales for its bags, typically priced above $475. While the brand has a strong presence in France, it wanted to use social media to expand further...
How clothing brand Parker NY is testing the growing mommy-and-me category Following a deep dive on its customers, revealing that more than 50% are mothers, clothing brand Parker NY decided to let the data inform its next product launch. The result was a small collection of matching dresses for moms and their daughters.
With StockX’s potential billion-dollar valuation, what’s next for sneaker resale Competition is heating up among the top players in the sneaker resale space: StockX, Stadium Goods and GOAT.
Designer Jean-Charles de Castelbajac: ‘Very few people have the capacity to do a perfect collaboration’ Glossy sat down with the designer to get his thoughts on what it takes to create a successful collaboration, how to find the right collab partner and why so many people are copying his style.