How Richer Poorer is using DTC to support wholesale Comfort apparel brand Richer Poorer has cracked the popular loss-of-control issue that comes with working with wholesale partners.
How Miami Design District is using Instagram to attract shoppers Launching strong Instagram campaigns could be the key to keeping American malls and shopping districts alive. It’s worked for the Miami Design District. This past weekend, the luxury shopping district again hosted the annual Watches & Wonders Miami event, a three-day, consumer-facing show featuring the latest timepieces and jewelry by...
Nordstrom is advertising in the Oscars with a diversity message The Oscars are the Super Bowl of fashion, minus a few million dollars for an ad spot. This year, Nordstrom is tapping into the buzz with the debut of a new campaign.
‘It’s a re-unveiling of the brand’: Modcloth enters period of rapid retail expansion Digitally native brand Modcloth is turning a new leaf. On Saturday, the Los Angeles–based company is opening the doors of its first-ever physical retail space in New York City. The launch of the permanent store, located on a prime corner in SoHo (Crosby and Broome), represents the start of retail-rollout...
‘I’ve seen people cry’: A NYFW security guard on 24 years of fending off crashers The ex-NYPD cop has been in charge of granting access to New York Fashion Week shows for the last 24 years, since being hired on to the NYFW security team, now 50 people strong. Carney, a supervisor, has not missed a season since, working every day of the bi-annual event,...
Glossy+: A tech company wants to help luxury brands expand to Asia The retail landscape is in a state of flux, with DTC brands taking on wholesale partners and wholesale brands realizing the value of selling direct to consumer. As brands adjust their business models to strike a more modern DTC-wholesale mix, Joor is looking to eliminate the friction long associated with...
NYFW Briefing: Where tech is turning up this season Brands continue to incorporate innovative technologies into their shows to get the most bang for their NYFW investment.
NYFW Briefing: What the fluctuating fashion calendar means for the industry Amid fashion’s rapid evolution and regular shakeups, there’s something comforting about New York Fashion Week’s predictable Saturday schedule. Regular showgoers know they’re going to trek it deep into Brooklyn for the Eckhaus Latta show and that, later in the afternoon, they’ll make a mad dash from Christian Siriano to Jonathan...
New York Fashion Week launches with a statement on diversity Made clear in the week’s opening show, New York Fashion Week producer IMG is hellbent on proving this season that the event is, indeed, a reflection of the times.