CMO Derek Yarbrough said one of the key aspects of his marketing strategy for the brand is to cater campaigns to individual platforms to play into their strengths.

It’s been a successful tool for For Days to help divert clothing from ending up in landfills and has turned into a profitable revenue driver on its own.

Life has returned to a pre-pandemic normal, more or less, in the last few months. At the same time, there's been a question around whether the activewear boom of 2020 can continue. Recent signs indicate the category is still growing but becoming all the more competitive. Read on to see...

This week, the hosts discuss the executives that have recently left brands, including leaders at Asos, Eileen Fisher and Lively. They also break down the state of resale and the unique challenges resale platforms face in light of inflation, and the possibility that Outdoor Voices may be acquired or seek...

Its most recent acquisition of the British brand Ted Baker, announced on Tuesday morning, represents ABG’s efforts to elevate its offering. While ABG’s portfolio is strong with mass-market and affordable brands, its upper price range has been more limited.

Warby Parker and Allbirds, both with earnings calls last week, revealed layoffs, declining revenues and rising costs, showing the vulnerability that the DTC model holds in these times. But at the same time, both brands also laid out plans for weathering this storm.

In Carmy, the designers created a character whose style is practical yet stylish, high-quality yet affordable. In other words, exactly the kind of aesthetic that dominates menswear right now.

Last week, while luxury brands showed strong earnings, DTC fashion was definitely feeling the impact of inflation. Also, touching tributes to the late Issey Miyake poured in across the industry, Ferragamo partnered with Farfetch, and E.l.f. Cosmetics became the first beauty or fashion brand to dive into BeReal.

In June, the California surf brand Quiksilver designed a full collection of nostalgic ’80s apparel, created in collaboration with the costume design team of the Netflix show "Stranger Things." Not only are the designs inspired by the show, but the recently-released fourth season includes several characters wearing the pieces on...