Mar 22, 2024
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Sponsored by Luvme Hair The hair care industry is thriving, including the hair wigs and extensions segment — worth more than $7.8 billion globally and continuing to climb. North America, including the U.S., has the largest market share for hair wigs. However, the landscape is competitive, fragmented and increasingly online. For example, hair care and wig […]
Inside Levi’s new low-risk, high-reward marketing strategy Beyoncé’s “Cowboy Carter” album was a perfect test of Levi’s new approach.
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