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Research

  • Member Exclusive
    Glossy+ Research Briefing: YouTube Influencer Index tracks best partners for more engagement per dollar spent
    Jun 15, 2023
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    Glossy+ YouTube Influencer Index: A brand’s guide to YouTube influencer partnerships – from Kait Gardner to Hyram Yarbro
    Jun 14, 2023
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    Glossy+ Research Briefing: How marketers’ social platform budgets stack up
    Jun 8, 2023
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    CMO Strategies: How marketers’ social platform budgets stack up — from Instagram to TikTok
    Jun 6, 2023
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    Why Billie Eilish and Jennifer Lopez lead the top 5 celebrity fragrances
    Apr 27, 2023
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    Glossy Research: More DTC brands see wholesale as a stable channel for growth
    Apr 10, 2023
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    Glossy+ Case Study: How Tarte, Kate Spade and Fenty paired influencers and events to amplify awareness
    Apr 3, 2023
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    Glossy+ Research: As DTC dominates, marketplaces edge out retailer channels for brand investment
    Mar 22, 2023
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    Launchmetrics x Glossy research: Maybelline dominates mascara buzz on social media
    Mar 20, 2023
  • Member Exclusive
    Glossy+ Research: 73% of brands say they don’t buy into web3
    Mar 13, 2023
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