A successful influencer marketing campaign takes more than just broadcasting your message to a large following. Without a truly influential social media user at the helm of your campaign or a sound understanding of legal parameters, your marketing efforts could fall flat.
As influencer partnerships become more and more common, the rules and structure around this element of marketing strategy are becoming more defined. With new legal processes being put into place and influencers wising up, it’s more crucial than ever that brands become educated on best practices.
In this guide you will learn:
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