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Fashion
1 year after its Roblox debut, Pacsun invests in advertising on the platform
May 8, 2024
As Pacsun celebrates one year on Roblox, it's launching digital ads on the platform and expanding its Roblox game. In February 2023, Pacsun introduced "Pacsun LA Tycoon," a Roblox game that immerses players in an L.A. lifestyle experience. It draws over 60,000 monthly active users and has seen 11 million total visits.
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