Golden Goose’s investment in product repairs and customization is paying off Golden Goose's five Forward stores, which offer a range of services including product repairs, have been key to driving the demand for the brand as it ingrains customizable design and longevity into its customer journey.
How French Republicans are battling against Shein and Temu With the French and European elections happening in June, French Republicans are trying to sway voters by targeting Shein and its production practices. Some are taking to TikTok to promote the most recent bill dubbed the “fast fashion tax”.
Fashion Briefing: More mass brands are prioritizing experiential retail This week, we delve into H&M's retail strategy in the U.S. which has seen some shifts as the brand aims to evolve its retail presence.
Filson head of strategy Neil Morgan on evolving the 127-year-old American heritage brand Under Morgan's leadership, Filson has recently earned buzz through appearances in series like the Western drama "Yellowstone." Now, Filson is moving into womenswear and considering expanding the brand experience to hotels and cafés. Its partnership with distribution company WP Lavori has also allowed Filson to make inroads in Europe. It...
How AI is fueling Mango’s $3.4 billion business Currently, Mango has 15 different digital intelligence platforms, covering everything from pricing to personalization. Moving forward, Mango will use the technology to facilitate better in-house efficiencies and creativity through multiple tools, as it aims to outdo super-fast fashion companies like Shein and Temu.
With new expansion, Ulta Beauty’s Beauty Drop-Off becomes largest US beauty store take-back program In collaboration with the packaging waste solutions non-profit Pact Collective, as of Monday, Ulta Beauty has rolled out an expansion of its in-store take-back initiative to its more than 1,350 U.S. stores. The company and Pact first piloted the program, dubbed Beauty Drop-Off, in 2023. At the time, take-back services...
Fashion Briefing: Offering in-store product repairs is a growing trend In this week’s briefing, a look at the growing repair space in footwear and the opportunity for customer loyalty through in-store repairs.
Renude aims to democratize dermatologists’ services in the UK U.K.-based Renude launched in 2020 as an AI service for customers looking for personalized, dermatology-led skin care. After 100,000 signups and an Innovate U.K. grant for R&D, the company is now building up a B2B offering, as well as launching an AI skin-care natural language chat service later this year.
How brands battled for attention at Paris Fashion Week Marketing a fashion show has never been more important. So, at Paris Fashion Week, which wrapped on Wednesday, 108 brands vied for attention from brands, buyers and the public on social media and beyond. While viral moments were all the rage two years ago, strategies are becoming more sophisticated as...