Fashion Briefing: Uniqlo aims to increase in-store purchases with new matcha cafes In this week's Fashion Briefing, a look at Uniqlo's new cafe opening and the trend of fashion cafes amid recession worries. Also, the tariff impact on sneakers, Calvin Klein owner PVH's positive outlook, news to know and the latest stories from Glossy.
Loewe’s CMO on the brand’s exhibition strategy as it opens Crafted World in Tokyo Loewe brings its Crafted World exhibition to Tokyo’s Harajuku district, blending heritage craftsmanship with digital innovation through a LINE-integrated experience — it's seen over 20,000 reservations in days. Loewe CMO Charlie Smith and Stink Studios ECD Cameron Temple weigh in on how the playful, localized strategy is driving new engagement.
How fast fashion learned to dress like The Row Fast fashion’s aesthetic overhaul is in full swing. But as they invest in quiet luxury campaigns and Paris Fashion Week appearances, brands like Asos, Pretty Little Thing and Debenhams are changing the look, not the production model.
Luxury Briefing: Golden Goose partners with Instagram account ’90s Anxiety to launch NYC store This week's Luxury Briefing spotlights the nostalgia and sentimental strategy driving Golden Goose’s new opening in NYC. Plus, an inside look at the first public address from Andrea Baldo, CEO of struggling luxury brand Mulberry. Also, why Van Cleef and Arpels is in hot water, what's hot in Shanghai Fashion...
Unilever embraces digital twins to streamline global content production As part of its GAP 2030 strategy, announced in 2023, Unilever is using AI-powered digital twins to cut content costs, boost speed and scale creative output across brands like Dove and Tresemmé.
Biohacking — the unlikely trend taking off in fashion For designers, the next big business opportunity may be leaning into a new kind of luxury, where biohacking, longevity and high-performance wellness are the ultimate status symbols.
Luxury Briefing: Inside leather’s resurgence, on the runways and beyond Leather's resurgence reflects a deepening commitment by luxury brands to craftsmanship, exclusivity and long-term value in an uncertain market.
Bread, butter and blue jeans: American Eagle’s Nashville pop-up is a whole mood American Eagle is bringing denim, deli sandwiches and live music to Nashville with a Denim Deli pop-up. The immersive Gen-Z marketing play blends fashion, food and community.
What greenwashing allegations against Copenhagen Fashion Week could mean for the industry Copenhagen Fashion Week faces greenwashing allegations. CEO Cecilie Thorsmark denies wrongdoing while participating brands like Baum und Pferdgarten and Berner Kühl admit to marketing missteps.