Valentine’s Day gifts that will impress any guy, according to experts The increase in Valentine's Day spending can be attributed to a number of reasons, including shoppers buying gifts for more than just their romantic partners. Social media and strategic brand marketing have also been factors. On TikTok, the hashtag #valentinesdaygift has 2.7 billion views, while #valentinesdaygiftsforhim has 92.7 million views...
My Body Care Routine: Megababe’s Katie Sturino on the products that unlocked her confidence For this week’s body-care conversation, Glossy sat down with Katie Sturino (@katiesturino; 806,000 Instagram followers), body acceptance influencer, author of "Body Talk" and founder of 7-year-old clean body-care brand Megababe. On Wednesday, Megababe announced the launch of its latest product, Bidet Bar, a dermatologist-approved cleansing bar for areas under the belt. According to...
These are the best products to kick off 2024, according to TikTok This year, many have taken to social platforms like TikTok to reveal what they're prioritizing for the year. But according to Larry Milstein, co-founder of creative communications agency PRZM, these "lists" look a bit different than in years past.
Pacifica Beauty’s Brook Harvey-Taylor: ‘We’ve always been part of the clean movement’ Before the term "clean beauty" was coined, brands were making notable strides in the space. One of those was Pacficia Beauty, a 100% vegan and cruelty-free beauty brand founded in 1996 by Brooke Harvey-Taylor and her then-partner-now-husband Billy Taylor.
Aesop CEO Michael O’Keeffe: ‘We’re growing at double the global rate of the market’ Since taking over the reins of Australian skin-care brand Aesop in 2003, CEO Michael O’Keeffe has been on a mission to grow the brand from an indie, salon-driven company to a luxury skin-care giant. Twenty years in, Aesop is on the growth path O’Keeffe had always envisioned for the company....
The Glossy guide to what’s in and out for 2024 With the new year right around the corner, Team Glossy has placed bets on whether this year's most viral trends will maintain relevancy and, if not, what will replace them in 2024.
Claire’s CMO Kristin Patrick: Reaching Gen Alpha will require an ‘always-on’ media strategy Claire's is using a unique approach to remain connected to customers. In November, Claire's announced a partnership with content platform Sony Pictures Television – Kids, in an effort to build on its intellectual property initiative centered on its younger audience. And in December, Claire's built on that content initiative through...
It’s gift card season, and these cards may be better than actual gifts Gift cards are becoming an increasingly popular gifting option among consumers. In November, the National Retail Federation reported that, after clothing, gift cards were expected to be the second-most-popular gifting option.
My Body Care Routine: Fig.1 Beauty’s Kimmy Scotti on the full body treatment she does in the shower For this week’s body-care conversation, Glossy sat down with Kimmy Scotti (@kimmyscotti, 6,406 Instagram followers), an investor, fitness enthusiast and co-founder of 3-year-old skin-care brand Fig. 1 Beauty. In March, Fig. 1 Beauty forayed into body care with three products. That same month, the brand expanded its retail footprint by launching in...