According to a Cover FX spokesperson, searches for "how to remove hickeys" see a surge the day after Valentine's Day. To save them from relying on the internet's advice, Cover FX wants to provide consumers with a quick, foolproof fix: its Total Cover Cream Foundation.

Launchmetrics found that, though Selena Gomez's Rare Beauty only launched its body-care line in December, its new-to-market Body and Hair Fragrance Mist claimed the No. 1 spot.

Fantasy Factory, which officially launches on February 14, is a limited-edition drop program that will roll out ultra-timely products available exclusively on Too Faced's e-commerce site. The drop program will feature three to four products in limited quantities each year.

Despite the uphill battles Black founders face in the beauty industry, they are still fighting to make their mark. With initiatives and organizations like the Brain Trust Founders Studio (BTFS), the 15 Percent Pledge, the Black Beauty Roster and the Sephora Accelerate brand incubator program, among others, Black beauty founders...

Nearly a year after Beyoncé's initial surprise post teasing a new hair-care venture, we now have a name for the forthcoming hair-care brand.

Denim, Madewell's top sales category, has long been a focal point for the brand. For spring, Madewell is launching a new denim collection with a robust, multi-channel marketing campaign that includes multiple IRL activations with a focus on fit. The campaign kicked off on Tuesday.

Made to remove chlorine, heavy metals, and other contaminants from shower water, Act+Acre's newly-released showerhead filter signals a new frontier for the scalp-care brand.

On February 1, LTK rolled out its fifth annual Most Loved Awards, which highlights and ranks the more than 7,000 brands and products that best resonated with its shoppers and creators. Award categories include the top products in fashion, beauty, home, family, shoes and jeans, among others.

In the household of Lauryn Bosstick (@laurynbosstick; 1.3 million Instagram followers), podcaster and founder of 12-year-old lifestyle brand The Skinny Confidential, Valentine's Day is a big event.