After a $6 million round of Series A funding in February, Perelel has built upon its bestselling Conception Support Pack with the launch of Fertility+ Support, an antioxidant boost for those in the early stages of their fertility journey.

From the TikTok-viral Tower28 to the cult-favorite Tatcha, these AAPI-owned brands are worth supporting this month and beyond.

For 7-year-old body-care brand Billie, which was acquired for $310 million by personal care company Edgewell in 2021, the body-care surge couldn't have come at a better time.

With period care becoming a less stigmatized subject, the category is experiencing steady growth, opening the door for new brands to enter the market. One of the newest brands comes from Zoe Leffler, a 15-year-old whose wellness brand Cycl launches exclusively in all Target doors and on Target.com on May...

Whether you’re looking for summer-perfect swimwear made from recycled materials or environmentally-friendly activewear for your next pickleball match, you'll find more options than ever.

To promote the new line, Image Skincare is rolling out a 360-degree marketing campaign that started in March and will run through the rest of the year. Community events are at the center of the strategy.

On Wednesday, Jergens announced a collaboration with Ari Parker and kicked off its Mother's Day campaign featuring the actress, who stars on the HBO show "And Just Like That." Parker worked with fashion jeweler Adina Eden to co-design a limited-edition bracelet inspired by Jergens's most identifiable scent, Cherry Almond.

In the current marketing landscape, digital is decidedly king. But surprisingly, a growing number of brands, including Gap, Starter and OSEA, are relying on analog channels to resonate with consumers.

Running two beauty businesses without outside funding is no small feat, but Maria Hatzistefanis, founder and CEO of Rodial and Nip+Fab, is making it work. And her businesses are thriving.