‘Our missions were very closely aligned’: Ritual’s CEO on its first foray into wholesale at Whole Foods In its next stage of growth, Ritual is looking to acquire more customers offline and beyond its DTC business. Kat Schneider, founder and CEO of Ritual, spoke to Glossy sister site Modern Retail about the company’s decision to venture into wholesale and its strategic direction.
Body care brand Curie is betting on gym partnerships to acquire new customers Curie — which offers products like deodorants, body washes and detox masks — announced this week that it is launching a Juniper Eucalyptus Full Body Deodorant Spray with high-end gym Equinox, which will then be available at all 105 Equinox Clubs this summer as a complimentary amenity for members. This...
How supplements brand Rae Wellness is charting out its brick-and-mortar strategy This story was originally published in Modern Retail, our sibling publication. Direct-to-consumer supplement brand Rae Wellness may have only been around since 2019, but the company’s products can already be found at thousands of brick-and-mortar stores. In total, Rae Wellness products can be found at 7,500 physical stores nationwide. Just months...
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