“It’s becoming harder and harder to cut through the noise,” said Launch Collective founder Shira Sue Carmi, of designers attempting to attract attention during fashion month. In Milan, designers found three strategies that worked, including adding over-the-top elements to their shows and making their political views known.
So far this fashion month, designers including Alessandro Michele, Marc Jacobs and Miuccia Prada have debuted collaborations with artists, from illustrators to photographers. Though typically one-offs, these partnerships work wonders to stir up buzz, and the results often sell out to fashion fans and collectors.
Retailers including Orchard Mile have found that shoppers are more likely to make luxury purchases during fashion week. As a result, they're stepping up their marketing of designer collections to fashion fans in February and September.
We caught up with Carolina Herrera just days after the debut of her fall 2017 collection to talk the evolution of the fashion industry, the secrets to her success and why she wanted to dress Ivanka Trump during inauguration weekend.
Stephanie Mark, co-founder of Coveteur, walks us through one of her hustle-and-bustle days during New York Fashion Week, which includes overseeing a morning photo shoot featuring Chanel couture and making a stop at the Monse and Oscar de la Renta runway show.
London is considered a fashion month underdog, long an optional stop for models and editors. Though it still does not have the status of Paris or Milan, it is mid-resurgence and finally seen as deserving of its fashion calendar slot.
On Monday morning, Milan-based Prada Group announced preliminary sales earnings for its fiscal year, along with many justifications. Yes, revenues are down 10 percent — but It's not all bad.
Christian Siriano’s Saturday afternoon runway show, held at at the Grand Ballroom of The Plaza Hotel, highlighted the fact that the “Project Runway” alum is succeeding where so many in fashion are failing: He is working with all women in mind.
It’s a big week for Jonathan Simkhai. Tomorrow, the designer will debut his fall 2017 collection at New York Fashion Week. On Wednesday, he premiered a completely made-over website — a content-rich, easy-to-navigate “digital flagship” that was five months in the making.