In-store retail is evolving, and that includes the fitting room. Brands like Reformation, Rebecca Minkoff and Fabletics are using technology to closely track what's going in and out of the fitting room to make business decisions.

As voice-activated technology continues to proliferate, Hearst is identifying more ways to tie its editorial content to programs like Amazon Echo and Google Home. Esquire is its latest publication to test the waters.

With his new inclusive modeling and talent casting agency Zand Wagon, founder Kayvon Zand is dedicated to breaking beauty barriers by providing visibility to a diverse array of models that span all ages, races and sexualities.

Mejuri is a direct-to-consumer brand for fine jewelry, which cuts out the middlemen retail partners and focuses on a new marketing message supported by a transparency strategy. Founder Noura Sakkijha joined the Glossy Podcast to discuss the problems riddling the traditional jewelry industry and how to sell jewels online.

Fabletics, the athletic apparel brand that offers a membership model to unlock lower prices, has moved offline. It's opened 24 stores in less than two years, and it's used that customer data to improve its membership experience, as well as educate new customers about the model.

If last year was any indication, the 2017 holiday shopping season will continue to see record sales made on mobile. Five months shy of Black Friday, Facebook is readying itself as a catalyst for this growth. It's part of its continued strategy to woo fashion and beauty marketers.

Fashion brands are taking a step back and identifying ways to better engage customers on chatbots. The key is keeping it simple and focusing on basic customer service interactions.

Neiman Marcus launched its innovation lab five years ago to test in-store and digital technologies, with an emphasis on personalizing the customer experience. Scott Emmons, speaking at the Future Stores Seattle conference, shared insights on the impact the lab has had on the company, both internally and externally.

This weekend marks the 47th Annual Pride March in New York City, an event hosted by the nonprofit Heritage of Pride to commemorate the Stonewall Riots of 1969, a pivotal moment in the modern gay rights movement. Much like beauty brands like Milk Makeup and Mac, which debuted products this...