- How The Black Tux is gaining ground in the formal-menswear rental industry
Seeking to capitalize on the dearth of rental options, Andrew Blackmon and his business partner Patrick Coyne started The Black Tux, an e-commerce service where men can rent a full formal ensemble -- including ties and shoes -- for an average of $95.
Caraa co-founder Aaron Luo: ‘Retail brands should not raise VC funding’ Luo joined the Glossy Podcast to discuss why his brand didn’t raise any VC funding, how he chooses brand partnerships and why he decided to test selling products on Amazon.
- To update merchandise, Barneys is embracing the streetwear-inspired drop model
The Drop events encapsulate the blossoming bond between streetwear brands and luxury department stores, and the promise of the streetwear-inspired drop model around new inventory releases and brand exclusives. Rather than formal full-season collections, the drop model consists of single products released at a time, often with limited availability. These...
- Club Monaco turns to in-store pop-up shops to diversify its retail experience
As Amazon tightens its grip on the fashion industry, leading retailers to close physical stores, fashion retailers are trying to make sure their product lines stand out. Polo Ralph Lauren-owned Club Monaco is doing so with in-store pop-up beauty shops and events.
- ‘You can’t forget to sell product’: E-commerce brands struggle to bring stories to life in-store
When expectations for an offline experience are established in an online retail setting, opportunity can quickly become a trap, like in-store tech that causes more headaches than it erases, improperly executed inventory strategies and an emphasis on storytelling instead of faster checkout. As more e-commerce retailers -- those who wrote...
- How Macy’s is using its store employees and stylists as Instagram influencers to drive sales
Though retailers still can't get enough influencer marketing, Macy's is switching it up by recruiting its own sales associates and personal stylists as brand ambassadors rather than enlisting the latest hotshot bloggers.
- Why Taobao Global is helping to launch international fashion and beauty brands in China
Fashion brands like The Kooples and Pinko, and beauty brands like Deciem-owned The Ordinary and MartiDerm, have begun selling in China through Taobao Global. Different than Alibaba’s Tmall e-commerce platform and the main Taobao marketplace, Taobao Global specializes in working with small- to medium-sized businesses not local to the Chinese...
- ‘Need it, text it, get it’: How concierge service Jetblack is aiming to beat Amazon Prime
Launching today, Jetblack operates as a personal shopping service activated via text message and currently available by invitation only. According to Fleiss, the service is designed to save shoppers time and increase efficiency by catering to specific consumer preferences. Using a team of experts that leverage machine learning and chatbot...
- Glossy+: Why DTC brands are opening stores
When Everlane opened its first brick-and-mortar store late last year, it came as a surprise to customers — even those unaware of founder Michael Preysman’s statement that he’d never, ever go there. Since then, the move has become almost expected of direct-to-consumer brands.