Glossy Team

Glossy Team

Glossy Team

  • Inside BraHaus, Nike and Bandier’s customized pop up

    As consumers increasingly turn to athleisure, Nike and luxury performance apparel company Bandier are hoping to take advantage of the trend by launching a customized bra popup shop this week. BraHaus allows consumers to choose from a series of styles and print tongue-in-cheek sayings to directly onto the bra.

  • How 4 supermodels are using Facebook Live

    Models have been taking to Facebook Live in moments of spontaneity, tackling topics ranging from body positivity and female empowerment to beauty routines and style tips. The videos give their followers a glimpse into the life of a professional model both on the the job and off-duty, providing fans with...

  • DVF, Mara Hoffman sign on for sustainable capsule collection

    High end fashion brands such as Diane Von Furstenberg and Veronica Beard have teamed up to create a capsule collection with sustainable textile company, Piece & Co, to be sold on online retailer, Shopbop. It's a different approach to becoming a more sustainable industry, when it's ranked the world's second...

  • From the court to the runway: NBA players take on fashion

    When NBA commissioner David Stern enacted a dress code for the National Basketball Association in 2005, a few players took the mandate a step further, transforming a sartorial order into a passion and eventually a business opportunity.

  • Luxe cashmere label Naadam is the latest transparent retailer

    Cost transparency among brands is gaining momentum. Naadam, a luxury cashmere clothing label, is the latest brand to lift the hatch on its process and how it reaches its prices.

  • WTF is global pricing?

    A new global marketplace and a changing customer mindset has forced luxury brands to do many things they’d never have done before. That includes changing the entire way they market and set prices for their products. One movement gaining acceptance among certain brands is that of “global” or “harmonized pricing.”

  • Pokémon Go gets consumers back to the mall, but will they shop?

    The influx of aspiring Pokemon Masters may actually be a blessing in disguise for the malls of America, which have experienced slumping sales and foot traffic in recent years. According to social media, many of the Pokemon Gyms and PokeStops -- locations for players to train their Pokemon or stock...

  • How Lyst plans to drive people into brick-and-mortars

    Lyst head of partnerships Jenny Cossons joins the Glossy Podcast. Cossons said the biggest surprise to her in the last decade has been how digital moved from being the “poor cousin” inside fashion brands and publishers to being a central force in decisions -- but brands remain hesitant to get...

  • Fashion calendar revolution: ‘A bit of hype and a bit of wait-and-see’

    Brands and designers are increasingly choosing to show collections when and where best suits them, instead of falling into the traditional fashion calendar. As a result, the idea of seasons, separate men's and women's shows and consumer facing shows are all being challenged, and adopted. We ask industry experts what...