In-house data and analytics teams are becoming more and more common within fashion brands. For companies born in the digital age, data and tech roles are often part of their DNA, but many traditional retailers are still trying to incorporate these roles. Because the data teams and the roles of...

Just like Instagram Stories, which launched in August, and Facebook Live, which debuted in June, publishers are experimenting with Instagram's newest addition — Instagram Live — and identifying ways to use it connect with their audiences.

Reflecting on the year in fashion brand fails.

Pakistan has a diverse and booming fashion scene, with two fashion weeks run by two different fashion councils (Karachi and Lahore). Fashion blogger Salima Feerasta shows us the industry and what life as a blogger is like through five of her Instagrams.

Digital-born companies like online styling service Dia&Co are catering to the $21 billion plus-size market, while more traditional retailers are still lagging behind. Using the data Dia&Co collects from its consumers, co-founder Nadia Boujarwah is on a mission to increase the number of brands offering sizes larger than a 12...

Retailers know holiday gifting can be a major pain, so they’re leveraging digital technologies to help consumers accelerate and simplify the process.

Stuart Weitzman is betting big on the Chinese messaging app WeChat to increase its footprint in Asia. It joins other luxury brands like Coach and Chanel, who are using WeChat as a direct line of communication to consumers. However, creating content for WeChat isn't as straightforward as it is for...

L'Occitane reported an earnings increase of 33.9 percent for the six-month period ending on September 30, as the result of an aggressive growth strategy that includes an expansion of flagship locations across the U.S. and new spa services. Now, the company is focused on providing an experiential retail experience with...

A select group of smaller, under-the-radar brands are thriving by conducting business exclusively on social media platforms, sans buzzy product drops or flashy media stories. Rather than launch full seasonal collections in-store, these emerging companies debut their limited-edition items through Instagram posts or Facebook groups.