The sustainability research program asks applicants to focus on three areas of research: reducing plastic waste introduction into the environment, seeking alternative feedstocks and pathways for polymer production beyond petrochemicals, and reducing virgin plastic manufacturing.
The 11-year-old nail care and service brand relaunched on Wednesday, after permanently closing four out of its six locations in 2020. Part of the pivot was informed by the 151% sales growth that Tenoverten experienced in its DTC e-commerce in 2020.
MyInkey is an extensive free service tool, allowing people to communicate with a dedicated personal coach and receive personalized product or habit recommendations. They can also track their progress through time-lapse photography. MyInkey is designed to further drive the brand’s commitment and ethos that more knowledge empowers consumers.
Sold for an undisclosed sum, RMS Beauty’s founder Rose-Marie Swift is staying on as creative director, while co-founder Elaine Sack is moving on to be chief strategic officer. Olsen joined Dallas-based Highlander in 2019, after previously working at luxury retailer Cos Bar as CEO.
The brand's customer base has grown by more than 2,000% year-over-year in 2020. The DTC brand sells razors, body care, period care and ingestible supplements. Now, it's opening its first-ever pop-up, from October 22-24 in New York City. It serves as an extension of its first national advertising campaign that...
Crowdsourced beauty brand Volition is expanding its online retailer foothold as it simultaneously finds ways to use mass-solicited product ideas to personalize its beauty offerings.
While the pandemic caused many proverbial doors of opportunity to close, other doors were pushed open. That was the case for Talia Handler, CMO of men's basics brand Mack Weldon. Handler, who most recently worked as an e-commerce strategy consultant at TikTok, jumped from the agency side of marketing to...
With stores initially closed between March and June of 2020, Lilah B. found that Gen X customers were rapidly gravitating toward its DTC e-commerce site. Now, Lilah B. intends to keep them there.
Allergan developed the internal Allergan Data Labs, a team of over 100 people across the U.S. and Europe who develop and drive Allergan's technological and marketing projects.