Clean beauty is becoming big business and dedicated retailers like Credo Beauty, Follain and The Detox Market are expanding their reach to customers.
James Charles shared his thoughts on the emerging male-beauty trend, as well as the problems within the current influencer economy and solutions for improving them.
With customers becoming more savvy about what ingredients are in their cosmetics and thoughtful about the beauty industry's environmental impact, a new product category has popped up: waterless products.
Scentbird plans to play this strategy forward by launching two or three bath and body capsule collections per year to create merchandise assortment and retain and acquire new customers.
As the natural beauty movement continues to grow, indie brands have helped drive the conversations around inclusivity and holistic wellness, and they are now tackling traditionally taboo subjects.
These platforms seem to view cryptocurrency as the equivalent of a new type of rewards program that gets users to complete certain actions in return for a virtual currency.
There's a growing shift taking place in how brands partner and market their products on Instagram.
The clean beauty movement, which includes organic, natural and green products, has become a mainstay in the beauty world. Legacy brands with any ties to it are increasingly trying to align themselves closer to the trend in order to stay relevant.
#SelfCare seeks to gamify the concept of wellness, which represents a new category of games that are designed for those who do not find traditional video games relaxing.