Why authors are fashion’s next top models Ten years after literary icon Joan Didion appeared in a Phoebe Philo-era Céline campaign, writers like Zadie Smith and Ottessa Moshfegh are getting their due in fashion.
The scented sunscreen category is heating up this summer. Voluspa and Coola want in on the craze The two 20-year-old brands are teaming up to launch a limited-edition sunscreen scented with Voluspa's best-selling California Summers fragrance. But both the fragrance and SPF categories have only grown more competitive in recent months.
‘It’s an investment’: Why Kering views sustainability as the key to longevity Alongside new creative directors and a new CEO under its belt for 2025, the conglomerate is betting on sustainability initiatives to keep it competitive in a shifting luxury landscape.
Exclusive: Editions de Parfums Frédéric Malle unveils new Manhattan flagship In January, Editions de Parfums Frédéric Malle closed its North American flagship store on Manhattan’s Madison Avenue. Just six months later, the brand’s new flagship store is up and running. The new store plays into the brand’s larger strategy to foster engagement with its core consumer base through experiential eventing...
Exclusive: Why Sol de Janeiro is bringing back one of its most beloved body mists. For now. The 10-year-old body-care brand has remained ahead of the body mist craze with on-trend gourmand scents and immersive storytelling. Now, two years after it was discontinued, Sol de Janeiro is bringing back the fan favorite Cheirosa 39 mist.
Beauty & Wellness Briefing: Sephora is about to have a lot more insight into customer data This week, I talked to Nielsen IQ about its new data sharing partnership with Sephora. Additionally, Glossier gets in on the body mist craze and Quince takes a stab at beauty retail.
Sephora Strategies: Sol de Janeiro became Sephora’s top-selling brand in 2024. Now it needs to stay on top Eight years after launching at Sephora, Sol de Janeiro became the retailer's top-selling brand in 2024, dethroning Selena Gomez’s Rare Beauty. But the prestige body-care category that Sol de Janeiro helped create is now rife with competitors nipping at its heels. And though Sephora has been instrumental to its success,...
How Kendra Scott reversed its fortunes by playing offense When Kamanasish Kundu joined Kendra Scott as head of digital and e-commerce in 2023, the jewelry brand was in a multi-year decline. Two years later, the brand is seeing double-digit growth.
How wedding guest fashion became the main character on TikTok In an era of wedding weekends and fluctuating dress codes, guests are left wondering: What is appropriate to wear to a wedding? And does anyone know what black tie really means? They’re turning to social media to find out.