Following the successful launch of its solid perfume, the body-care brand is leaning more into fragrance with a skin-care-infused body mist. But launching a mist in 2025 means joining one of beauty’s most in-demand and saturated product categories.

On Friday, the internet giant began indexing Instagram content. With the new feature, Google is keeping apace with younger internet users who are increasingly turning to social media platforms as their search engines.

A report from marketplace and social commerce automation platform Cymbio published on Wednesday found that marketplaces drove more than 40% of total e-commerce growth in 2024. The report, using internal data from Cymbio as well as Capital One and Emarketer, found direct-to-consumer channels drove 25% of e-commerce growth. Cymbio estimates...

The polarizing reactions to the wedding beg the question: Is dressing the woman marrying the fourth-richest man in the world worth the backlash that seems inevitable with any obscene displays of wealth? For the luxury brands involved, the answer seems to be yes.

Facelifts have had a makeover. Once synonymous with the overdone plastic surgery look of pinched skin and taut ears, today’s facelifts have a new look thanks to advancing techniques and open conversations around cosmetic procedures. And doctors say they are now seeing more patients in their 40s and 50s seeking...

With the launch of a limited-edition vegan smoothie, Dedcool's Xtra Milk perfume is the latest product to get the coveted Erewhon smoothie treatment.

Many new body-mist launches are explicitly targeting the lucrative Gen-Z and Gen-Alpha fragrance consumer. But with the category growing more crowded, others are experimenting with body mists featuring sophisticated scents, high-touch packaging, and additional skin and hair benefits to stand out as more than just an appeal to wallet-conscious teens...

Luxury brands like Parfums de Marly and Kilian dominated Instagram for the month of May, according to a new report from Mintoiro. The more polished aesthetic dominant on Instagram does not always translate well to TikTok’s more DIY appeal, however.

Foodie microtrends like "Guava Girl Summer" have taken off as an appealing way to repackage standard beauty looks under a new name. But they also speak to consumers looking to participate in a lifestyle via their fashion and beauty choices.