Getting into Sephora is the gold standard for many beauty brands. But getting there — and staying there — is far from easy. Speaking at Day 2 of Glossy’s Beauty & Wellness Summit in Newport Beach, InnBeauty Project’s co-founder Alisa Metzger led a working group to highlight her skin-care brand’s...

This week, I’m on site at Glossy’s annual Beauty & Wellness Summit. On Day One, we heard from industry leaders like Carina Chaz of Dedcool and Hayley Williams of Good Dye Young. Additionally, Skims makes a big beauty hire, and Neutrogena’s parent company gets acquired. 

After successive quarters of slumping sales, The Estée Lauder Companies reported a 4% rise in net sales, with a 14% rise in fragrance sales offsetting struggles in makeup and hair care.

While Creed has earned all the hype and then some with its billion-dollar acquisition by Kering and hit fragrance Aventus, fragrance industry experts have questioned not only its sky-high valuation, but also its supposedly storied history.

This week, I checked in on new AI initiatives from the major tech players like Meta, Amazon and OpenAI. Additionally, Sol de Janeiro welcomes a new CMO, and Amouage invests in the U.S. market with a New York flagship. 

The owner of personal care and beauty brands Olay and Gillette received a boost in sales thanks to double-digit growth from the likes of SK-II. But the company will cut 15% of its non-manufacturing jobs by fiscal year 2027.

Despite endless launches in the hair-care and hair tools sectors, the wig market has remained relatively stagnant for decades. For entrepreneur Aasiyah Abdulsalam, that white space spelled opportunity.

With more and more younger perfume consumers adopting a "fragrance wardrobe" over a single signature scent, niche brands are experimenting with mini versions of their bottles that offer a more accessible price without sacrificing the visual appeal of a full-sized bottle. But producing multiple size formats can be a costly...

With fragrance still booming, now is as good a time as ever to undertake a rebranding. But while fresh packaging and scent profiles can earn traction with new consumers, they can also alienate longtime fans.