Week in Review: Nike acquires RTFKT, Chanel gets new CEO, Shein hires head of sustainability, Inditex preps for new leadership This week, Nike acquired digital fashion company RTFKT and Chanel hired a new CEO, fashion outsider Leena Nair. Also, Shein hired a new head of sustainability, in an effort to turn its image around, and Inditex shared how it's preparing for new leadership.
Managing partner Lydia Jett on SoftBank’s vision of fashion’s future The SoftBank Vision Fund, which is behind all the listed investments, is the largest technology venture capital fund in the world. Jett said it’s no coincidence that apparel brands and companies have been common SoftBank investments over the last year. Fashion is undergoing a lot of changes, and the Vision...
The evolving role of the fashion creative director Particularly in the last five years, that role has become much more amorphous. Creative directors are expected to shape a brand’s entire presence, including the look and feel of fashion shows and marketing. For those who are also brand founders, the role ensures control over big business decisions. Meanwhile, for...
Why inclusive sizing hasn’t caught on among menswear brands The vast majority of size-inclusive efforts have focused exclusively on women’s fashion. Universal Standard only makes clothes for women and Old Navy’s sweeping Bodequality campaign only affects its women’s clothes. Men’s fashion, comparatively, is far behind in terms of size inclusivity.
Fashion Briefing: Tired of losing money, fashion brands are rewriting the returns policy An increase in returns means an increase in new strategies for dealing with them. Brands and retailers are trying everything, from implementing new programs to prevent returns before the purchase to finding new ways to process returns after the fact.
Week in Review: Roblox and Ralph Lauren, Pete Davidson and Calvin Klein, and Chanel’s Advent calendar This week, senior fashion reporter Danny Parisi and editor-in-chief Jill Manoff discuss Ralph Lauren's metaverse ambitions, timed with a new Roblox activation, Pete Davidson's partnership with Calvin Klein and Chanel's Advent calendar controversy.
How Aurate leveraged collaborations on its road to profitability The brand’s most recent collaboration is with American luxury brand Halston. On Tuesday, the brands launched a collection of 12 pieces ranging in price from $150-$1,600. It marks the first time Halston has ever made jewelry. Aurate co-founder Sophie Kahn said Halston approached her and co-founder Bouchra Ezzahraoui to help...
More fashion brands prioritized size inclusivity in 2021 For years, bold moves toward size inclusivity were squarely in the domain of smaller companies that made it a differentiating focus. But this year saw a number of big brands following in the path of their younger counterparts.
How luxury resale aims to build on its new younger consumer base In the last few years, Sotheby’s has seen many of the same transformations that have hit all of luxury. Its customers are skewing younger and many are in Asia, its sales are increasingly online, and its product focus has shifted to include streetwear and sneakers, putting Nike alongside Patek Philippe...