Research Briefing: Pitti Uomo signals a positive start to 2024 for Italian luxury goods In this edition of the weekly Research Briefing, we analyze the start of Pitti Uomo in Florence this week and how it may send a positive signal for continued growth in European luxury markets.
Research Briefing: CES 2024 is set to showcase the next era of AI beauty technology In this edition of the weekly Research Briefing, we showcase research findings from our recently released State of AI report, examining the dramatic shift towards generative AI marketers experienced in 2023 after the release of OpenAI’s ChatGPT.
Research Briefing: South Korea’s Coupang throws Farfetch a lifeline during turbulent holiday sales season In this edition of the Glossy+ Research Briefing, we analyze Coupang's decision to purchase the struggling digital marketplace Farfetch as the importance of digital sales increase for marketers as seen in data from our 2023 holiday marketing and commerce report — especially during a rocky fourth quarter for luxury brands.
Research Briefing: In-store retail experiences surge in importance as the holidays approach In this edition of the weekly Research Briefing, we highlight findings from our 2023 holiday marketing and commerce report. Marketers say owned physical stores increase in importance during the holiday season.
Research Briefing: Unpacking marketers’ 2023 holiday marketing and commerce strategies In this edition of the weekly Research Briefing, we highlight our recently released 2023 holiday marketing and commerce strategies report that unpacks marketers’ top holiday plans.
Research Briefing: CMO Strategies beyond Amazon — the strengths of the top retail media networks In this edition of the weekly Research Briefing, we highlight the second of two reports focused on retail media within our CMO Strategies series. This recently released report analyzes major retail media networks, including Walmart Connect and Target’s Roundel.
Research Briefing: CMO strategies for key metrics and challenges behind social platforms In this edition of the weekly Research Briefing, we highlight the second of two reports focused on social media within our CMO Strategies series. This recently released report analyzes the key performance indicators marketers monitor and the challenges they face on each social platform.
CMO Strategies: The key metrics and challenges behind each social platform – from Instagram to X This installment of our CMO Strategies series featuring social media, hones in on the key performance indicators marketers monitor and the challenges they face on each social platform.
Research Briefing: CMO Strategies for marketing channels from social media to streaming In this edition of the weekly Research Briefing, we highlight our CMO Strategies series. This series analyzes strategies and challenges across leading marketing channels — social media, retail media, display advertising and ad-supported streaming video — to identify key trends and best practices.